$350,059 raised so far · Reg CF offering live on StartEngine · Get more information
Reg CF offering live · Min. $349.92

Invest in the Brand Reinventing Popcorn

Popsmith has grown from a $348,000 Kickstarter into a national retail brand with $20 million in lifetime company revenue and recognized as one of Oprah's Favorite Things. Popsmith is sold through high end retailers including Costco, Williams Sonoma, Crate & Barrel and Sur La Table, and has a growing consumables business designed to generate repeat purchases.

  • $20 Million in lifetime revenue
  • 115% year over year growth
  • 45% repeat purchases and 78% gross margin

This Reg CF offering is made available through StartEngine Capital, LLC, a member of FINRA/SIPC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.

$350,059 RAISED SO FAR
$20M
In lifetime revenue
85,000+
Customers
45%
Repeat purchase rate in 2025
78%
Gross Profit Margin

Retail channel partners

The Opportunity

At Popsmith, Popcorn Isn't Just About Consumption - It's A Craft Experience

Dave and Tal, 23 year popcorn veterans, spent two years developing a patent pending stainless steel stovetop popper that's durable, easy to use, dishwasher-safe, and compatible with all stovetops, including induction. We source exceptional popcorn from small batch American family farms and create innovative consumables designed to elevate every popcorn night.

Close-up of the patent pending stainless steel Popsmith popper

Patent pending hardware

Two years of engineering: stainless steel, dishwasher-safe, works on every stovetop including induction.

Small batch American farms

Exceptional heirloom kernels sourced from family farms, not commodity supply chains.

Consumables that repeat

Kernels, oils, salts and mixes turn a one-time popper sale into an ongoing ritual — and recurring revenue.

Our Traction

Popsmith Continues to Scale with More Popper Colors, More Sales

Since our last raise in early 2025, Popsmith has continued to deliver what we believe to be strong growth while laying the groundwork for long-term profitability.

$203
Average order value (Q4 2025)
45%
Returning customer rate
$243,000
Disney corporate gift order
78%
Gross profit margin
$20M
Lifetime revenue
100,000
Person email list

Revenue projected to grow 73% in 2026

Company-reported 2025 revenue vs. management's 2026 projection

+73%
$5.2M 2025 actual
$9.0M 2026 projected

2025 figure is company-reported revenue; the 2026 figure is a management projection and is not a guarantee of future results. Forward-looking statements involve risk and actual results may differ materially.

Margin & loyalty profile

Gross profit margin and returning customer rate

78%

Gross profit margin

45%

Returning customer rate

Figures as reported by the company for 2025. Gross profit margin and returning customer rate are unaudited operating metrics.

"It's a great product that is built on a market that loves the experience and the toppings are good...the whole thing is good."

– Kevin O'Leary

Statement from Kevin made during a StartEngine webinar on 2.11.26. Kevin was engaged as a paid spokesperson and received compensation for participation. Statement reflects his views as of that date only and does not constitute an endorsement or recommendation. Investors should not rely on this statement when making an investment decision.

Kevin O'Leary portrait
Our Business Model

One Hero Product. Multiple Paths to Growth.

The Popsmith Popper brings customers into the brand. Consumables, new products, gifting and retail create more opportunities to grow each customer relationship over time.

01

Acquire

A premium, high-AOV popper brings new customers into the Popsmith ecosystem.

02

Repeat

Kernels, oils, salts, mixes and accessories drive repeat purchases.

03

Expand

New hardware and consumables give households more ways to buy from Popsmith.

04

Scale

Retail distribution, gifting and corporate orders introduce the brand to new audiences.

A growing ecosystem designed to turn a single popper purchase into a long-term customer relationship.

Product Expansion

Popsmith has accelerated product expansion across our most successful categories.

Popper Lineup Expansion

Expanded from three core colors to nine thoughtfully designed colorways, including our gold-handled poppers.

Gold-handled Popsmith stainless steel stovetop popper with freshly popped popcorn
The full Popsmith popper color lineup across nine colorways

Consumables Expansion

Recent launches include white and yellow kernel pouches, butter-flavored coconut oil, buttery salt, sweet kettle corn mix, and our Choc-O-Pop chocolate powder.

Popsmith consumables lineup — kernel pouches, butter salt, coconut oil, kettle corn mix and Choc-O-Pop powder

By broadening our consumables offering into new formats and flavors, we're giving customers more ways to enjoy Popsmith while introducing the brand to a much wider audience of popcorn lovers and creating new opportunities for repeat purchases and subscriptions.

Recognition

From being named one of 2024 Oprah's Favorite Things to appearing year after year on lists of the most coveted kitchen and home gifts

Including a full page feature by Bon Appétit in their 2025 Holiday Gift Guide, Popsmith has proven its ability to create products people genuinely love- and love talking about.

Our honors range from Fast Company for Product Innovation by Design, featured by Refinery29, and recognized by Food & Wine for emerging trends. We've also been featured on the Drew Barrymore show, Seth Meyers show, and Good Morning America.

As featured in

Learn more
Popsmith featured as one of Oprah's Favorite Things — animated clip
A family making popcorn together at home on the stovetop with a Popsmith popper
The Raise

Why We're Raising Now

Popsmith is entering its next stage of growth. This raise is designed to provide the capital needed to expand distribution, keep pace with increasing demand and build new sources of recurring revenue.

The funds will support several key initiatives:

  • Launching Popsmith in Williams Sonoma stores nationwide in Q4 2026
  • Purchasing inventory to support continued growth and reduce product stockouts
  • Scaling marketing programs that have already demonstrated customer demand
  • Developing new products across both hardware and consumables
  • Growing subscriptions and repeat consumables purchases
  • Expanding our corporate gifting business following the success of a $243,000 Disney order
Our Market

Popcorn Is a Massive Market. We're Building Its Next Great Consumer Brand.

The global popcorn market continues to grow, and we believe Popsmith has earned recognition as a standout brand within it. The global popcorn market is growing, with a value of $21.76 billion in 2024 and projected to reach $36.56 billion by 2032.

The Projected Global Popcorn Market

Global market value, 2024 vs. 2032 projection

$21.76B 2024
$36.56B 2032

Third-party market projections for the global popcorn market. Market growth is not a projection of Popsmith's revenue and does not guarantee company performance.

Our Roadmap

Growth & Future Product Roadmap

We believe expansion into retail partners such as Williams Sonoma, Crate & Barrel, Costco, and Sur La Table, along with a growing lineup of consumables, will drive Popsmith's growth in 2026 and beyond. We are building a focused product pipeline designed to bring Popsmith into more kitchens and new usage occasions.

Popsmith Lite

A more accessible $99 popper

Popsmith Lite popper — computer generated concept

Cabinet Popper

An American made commercial countertop cabinet popper

Cabinet Popper — computer generated concept

Premium Popper

A premium countertop air popper designed to elevate the category

Premium countertop air popper — computer generated concept

New Consumables

New consumable products like bagged popcorn, custom popcorn buckets, upscale popcorn bowls, seasonings, and artisanal popcorn strains.

New Popsmith bagged popcorn — Big N' Fluffy yellow and white popcorn pouches
Popsmith founders Tal and Dave laughing in the kitchen
Meet the Team

Built by Popcorn Industry Veterans

Tal and Dave have spent more than 23 years in the popcorn industry. They started ePopcorn.com in 2003, selling popcorn products to families and businesses nationwide. Along the way, they saw an overlooked opportunity: while nearly every part of the kitchen had been reinvented, the at-home popcorn making experience had been left behind.

Combining decades of category knowledge with modern design and product innovation, Tal and Dave are building a brand designed to elevate how the next generation makes, shares and experiences popcorn.

Amit Pandhi headshot
Amit Pandhi Advisor Former CEO of Pop Chips
Perks

Earn Bonus Shares

Your belief in our vision deserves more, and in recognition of that support, we are extending a limited-time package of premium perks.

Amount based rewards
Tier 1
$1,250+investment

1x The Popper Starter Set.

Tier 2
$2,500+investment

Starter Set + 5% bonus shares.

Tier 3
$5,000+investment

Starter Set + free popcorn for a year + 7% bonus shares.

Tier 4
$10,000+investment

Starter Set + free popcorn for a year + 20% lifetime discount + 10% bonus.

Tier 5
$25,000+investment

Everything in Tier 4 + dinner with founders (travel not included) + 15% bonus.

The Deal

Popsmith Terms

Overview & Breakdown

Deadline: Nov. 16 2026 at 11:59 PM PDT
Price per share
$2.16
Valuation
$28.01M
Funding goal
$20K – $5M
Offering type
Equity
Min investment
$349.92
Max investment
$4,999,998.24
Shares offered
Common Stock
Min number of shares
9,259
Max number of shares
2,314,814
Deadline
Nov. 16 2026
Raised so far
$350,059
Platform
StartEngine

Maximum Number of Shares Offered subject to adjustment for bonus shares. Terms as displayed on the StartEngine offering page and subject to change — always confirm current terms in the official offering circular before investing.

Become an owner

Learn why Fast Company, New York Times, Food + Wine, and more can't stop talking about Popsmith.

Enter your email to get more information about the Popsmith offering on StartEngine and to complete your investment.

  • $20M lifetime revenue · 85,000+ customers · 78% gross margin
  • Sold in Costco, Williams-Sonoma, Crate & Barrel and Sur La Table
  • Bonus share perks available from $1,000
  • Minimum investment $349.92 · Common Stock at $2.16/share
Learn more about Popsmith
$350,059 raised · from $349.92
Learn more